MARKETING SOLUTIONS
Fifth Pillar Books through the virtual assistant for authors program will collaborate and team-up with authors to create comprehensive marketing programs that include conventional platforms, social media, and other methods to create a buzz and raise awareness about your book. With many years of solid experience in both trade and self-publishing, we have built a good working relationship with other publishing professionals who can help spread the word about a particular book. Our marketing programs are anchored on assisted marketing. It means that you have a team, a real person working for your book, just like how it is in trade publishing. It also means that we only offer services that give results. Our virtual assistant for authors serves as your book project manager that will oversee the marketing of your book.
Here are the three areas that each of our virtual assistant for authors has the mastery and years of experience: book discoverability, bookselling, and author branding.
PLEASE NOTE: A virtual assistant for authors (VAFA) is already assigned to your book project when you select the package option during the publishing stage. Please see list of work items of VAFA included in your package.
Metadata is the backbone of the publishing industry, and we make it as the foundation of your book's discoverability. The data being sent to retailers is what drives the sales of your book. Without it, publishers can't sell books to retailers, readers can't efficiently find your books online, and sales suffer tremendously. Book metadata is the primary marketing and discovery mechanism for readers and retailers, and it's the lifeblood of the publishing industry.
Author's Branding
Make no mistake, your strongest brand is your name. Ever wondered what make readers 'feverish' & race out to buy the latest book or new releases from authors such as J.K. Rowling? Two words: Author Branding. This is what distinguishes you from other authors in the market and identifies you and your work. Stand Out. Let your book take the spotlight.
Marketing is the most misunderstood amongst the four main ingredients for a book's success. In many ways, the work done in marketing a book varies and goes into different levels. In general, publishers market upstream to booksellers and distributors who will be purchasing your books and you—the author focus on marketing downstream to your readers. Our marketing programs are anchored on assisted marketing.
We pride ourselves that you are always first and always guided with us. From curated publishing to assisted marketing, our packages are designed to offer authors the support, solutions, expertise and tools they need to maximize their book's potential.